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商品編號： 9-697-064 出版日期： 1997/02/04 作者姓名： Raman, Ananth;Rao, Bharat P. 商品類別： Operations management 商品規格： 20p 再版日期： 2007/11/19 地域： United States 產業： Computers & electronics 個案年度： 1995 - 1996
商品敘述：
Discusses the role of distribution intermediaries in the electronic components industry, and describes operations at two of these distributors. Serves as a vehicle to discuss the functions provided by distributors in the channel. Also lets students understand the differences between the distributors and discuss how each of them is going to deal with issues like consolidation and the rapid growth of the Internet. Also introduces students to the complexity of managing operations at a small distributor.
涵蓋領域：
Small & medium-sized enterprises;Entrepreneurship;Growth strategy;Distribution;Internet;Operations & processes;Consolidation
相關資料：
Case Teaching Note, (5-697-124), 14p, by Bharat P. Rao
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